A successful viral marketing campaign can spark a buzz that brings tens of thousands to your website. lifeBLUE Media’s “I Need A New Design” contest has done just that. With over 5,592,000 overall votes, the campaign has delivered the kind of attention and press coverage that were once the sole domain of publicists and strategic marketers. Amongst the success of the contest, lifeBLUE was featured on NBC channel 5 news. In addition to media interest, lifeBLUE has seen a significant increase in online traffic. Boosting lifeBLUE’s organic ranking higher than ever expected, the viral campaign has experienced an overwhelming number of visitors.
Click below to see lifeBLUE Media’s feature story on NBC 5 news.