lifeBLUE Blog

Our team shares their experience and insight on topics such as design, technology and the wonderful world wide web.
This blog gives our staff a chance to express their opinions and points of view while providing our clients with a sense of who the people behind lifeBLUE really are. Please enjoy reading and we always appreciate feedback and comments.
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January 13th, 2010

Grabbing Hold Of Your Target Audience

You’re going on a hot date tonight, what should you where? He’s really into sports, so maybe a Dallas Cowboy jersey. He likes tall girls, so maybe a dress with heels. But his favorite color is green, so maybe that nice new sweater you just got for Christmas. Whatever the case may be, you must […]

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January 13th, 2010 in Web Design | Comments (0)
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January 11th, 2010

What’s On Your Negative List?

Do you know what phrases or keywords people are using to find you in the search engines? It is a core component of a successful keyword list and a simple thing but few people are doing it these days. Adwords allows you to set a negative keyword list for campaigns and ad groups making sure […]

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January 11th, 2010 in PPC | Comments (0)
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December 31st, 2009

2010 Web Odyssey

2009 was definitely an exciting year in the web world. At least it has been the most exciting since the prominent emergence of Google. 2009 saw the unleashing prominence of two new browsers; IE8 and Google’s Chrome (lucky us, we get more browsers to support!). A new search engine’s attempt take on […]

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December 31st, 2009 in Fun | Comments (0)
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December 17th, 2009

Everybody Loves Lists

Inevitably, as the calendar turns to December and we get closer to closing out another year, our attention turns to one of our favorite pastimes – making lists.
We’ll have the “top athletes of the year,” “the top movies of the year” and even the “top celebrity scandals of the year,” but what about the Internet?
Fortunately, […]

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December 17th, 2009 in Fun | Comments (0)
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December 11th, 2009

What’s On Your Site Can Please The Search Engines

What determines where yours or any website ranks on the search engines can often seem like a confusing, complex and frustrating list of variables and factors – then add that each search engine has its own rules and ways that it ranks all the websites out there. The algorithms are the Holy Grail of the […]

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December 11th, 2009 in SEO | Comments (2)
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December 8th, 2009

www.Tis The Season.com

As we approach the best time of year, everyone’s getting in the spirit in their own ways. Whether it be decorating the house with Santa’s and snowmen, hanging the mistletoe, dressing the dogs up in ridiculous jingle bell outfits, or putting antlers on the family car, there are so many ways to kick start the […]

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December 8th, 2009 in Fun | Comments (0)
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December 3rd, 2009

Goodbye, Sweet Flour Mill

lifeBLUE Media is about to take a great leap forward.  We are moving out of the historic flour mill in McKinney to a brand new shiny office space at Water’s Creek in Allen, Texas.  While excitement grows over the impending move, we also feel a twinge of sadness in leaving lifeBLUE’s first office space.  So […]

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December 3rd, 2009 in Company News | Comments (3)
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December 1st, 2009

Cyber Monday Hype

You heard it first here, lifeBLUE investigative reporters have uncovered the facts, fiction, and scandals behind the widely known “Cyber Monday.” Ok, I admit that is a bit dramatic, lifeBLUE doesn’t really have any investigative reporters. However their are definitely some interesting facts surrounding this special day.
Cyber Monday begins…
The term was coined […]

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December 1st, 2009 in Marketing | Comments (0)